Location: Novo Coffee, 3008 Larimer St, Denver, CO 80205
Client: TEDxMileHigh Adventures
Artist’s Involved: Pat Milbery & Jason Graves
Medium: Aerosol on concrete
Size of Surface: 8’ x 25’
Duration of Installation: 1 day
Project Goals: According to the TEDxMile High Adventures website, the goal of these adventures is to, “invite you to explore big ideas - up close and personal - as you experience the work and vision of Colorado creatives, innovators and thought-leaders…. Through these experiences, we invite you to “get your hands dirty” with big ideas and take action to build a better Colorado and a better world.”
Our team of artists was approached by Cate Croft from TEDxMileHigh to create another unique, one-of-a-kind experience for the participants of the adventure. The mural is in the heart of RiNo, at the headquarters of Novo Coffee and the artists drew from Novo’s brand identity and color palette to create a warm and inviting piece of art. Along with a tour of the RiNo neighborhood, participants were instructed in the art of painting with aerosol and then had the chance to put their newfound skills to use on another community mural.
Much like the first Adventure, the artists were beyond ecstatic to give back through another community mural. Passing along creative skills along with mentoring aspiring artists are two things the Creative Division aims for when approaching community projects such as this. The team behind the TEDxMileHigh Adventures are creating meaningful and unique experiences around the city and the artists were humbled to have been a part of them.